http://www.designpix.co.uk/website-mums-who-bake.htmlThis was designed by DesignPix
Completion date: May 2009.
Details: Vicki at Mums Who Bake needed an identity for her idea of an online shop and baking community for all those frustrated bakers out there. She wanted the brand not only to identify with the personal gratification of baking, but also with the memories of baking with mum as a child; the smell, the taste and the warm feelings inside. The website needed a bespoke forum, a photo gallery that Vicki herself could add to, and an online shop.
I really like the colors of this website. I think the target audience is definitely women. I like the play on words and I also like the header. I think their logo fits who they are. I like that their logo has a flow to it. I also like the curve that separates the navigation from the header. I think they could have gone with a slightly bigger font since they have extra room in the header. I like how the body is laid out. I really like the 3 pink boxes and I like how they alternate as far as what side the words are on. It gives it a diagonal movement. This website feels homey and cheerful. The pink text in the body area works because it relates to the pink on the page. I like how they chose a few words in the second paragraph to be in pink so they can stand out. Those words catch my attention more than the other words do. I like the design of this website.
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